Calm by design.
No streaks. No daily reminders begging you back. Our apps work even if you forget about them for a month, then pick up where you left off without guilt.
We build apps that help you notice your body, your sleep, your mind — without turning any of it into a leaderboard.
Streaks. Badges. Hot pink charts that scream when you slip. Most wellness apps borrow their playbook from gambling machines, then ask you to feel grateful.
We think you deserve quieter tools — ones that earn their place on your home screen by helping, not by hooking. Tools that get out of the way once they have done their job.
No streaks. No daily reminders begging you back. Our apps work even if you forget about them for a month, then pick up where you left off without guilt.
Every feature ships with a paragraph explaining why it is there and what science backs it. If we cannot back it, we do not build it.
We do not sell behavioral data. We do not feed your numbers to advertisers. We collect the minimum we need to make the app work, and we are explicit about each piece.

Lifestyle

Nutrition

Technology

Mindset

Environment

Team
An AI calorie tracker, without the anxiety.
Snap a photo of what you are eating. Nouri reads the plate and notes the calories — no streaks, no shame, no neon graphs. Just awareness, kept calm.
Coming late 2026 · iOS first


We are not in a rush. New apps arrive when they earn their way in. Here is what we are working on, in approximate order.
Sleep, slowed down.
Mindfulness, without the guru.
Drop your email below. You will hear from us a few times a year — when an app is ready, or when we have something genuinely useful to share. Unsubscribe at any time.